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HOW IT WORKS
CANVAS UGC
The method behind the results.
The method behind the results.
WHAT IS CANVAS UGC?
A NEW ENGINE FOR BRAND ATTENTION
Canvas UGC is Solae's proprietary marketing model. We deploy a fleet of trained creators, each running brand-new accounts across TikTok, Instagram, and YouTube. Every creator posts daily content that feels completely native to the platform. No sponsored labels. No ad polish. Just content that earns attention the way the algorithm rewards and audiences trust.
The brand owns every account. The brand owns every video.
WHAT IS CANVAS UGC?
A NEW ENGINE FOR
BRAND ATTENTION
Canvas UGC is Solae's proprietary marketing model. We deploy a fleet of trained creators, each running brand-new accounts across TikTok, Instagram, and YouTube. Every creator posts daily content that feels completely native to the platform. No sponsored labels. No ad polish. Just content that earns attention the way the algorithm rewards and audiences trust.
The brand owns every account. The brand owns every video.
HOW IT WORKS
We create fresh accounts across TikTok, Instagram, and YouTube for each creator in the fleet. Each account goes through an engineered warm-up sequence — posting industry-adjacent content before any brand reveal — to build the right audience from day one and avoid algorithmic penalties.
01 ACCOUNT SETUP AND WARM-UP
Creators post 1-2 times per day across all three platforms. Content is creator-led and platform-native — talking-head explainers, day-in-the-life walkthroughs, problem/solution framings, trend reframes. Every piece is scripted and directed by Solae.
02 DAILY CROSS-PLATFORM POSTING
We monitor every account daily through a daily approval process. Content styles, hooks, and messaging are refined in real time based on performance data. Top-performing concepts are scaled across the creator fleet to maximize reach and consistency.
03 PERFORMANCE MONITORING AND OPTIMIZATION
HOW IT WORKS
We create fresh accounts across TikTok, Instagram, and YouTube for each creator in the fleet. Each account goes through an engineered warm-up sequence — posting industry-adjacent content before any brand reveal — to build the right audience from day one and avoid algorithmic penalties.
01 ACCOUNT SETUP AND
WARM-UP
Creators post 1-2 times per day across all three platforms. Content is creator-led and platform-native — talking-head explainers, day-in-the-life walkthroughs, problem/solution framings, trend reframes. Every piece is scripted and directed by Solae.
02 DAILY CROSS-PLATFORM POSTING
We monitor every account daily through a daily approval process. Content styles, hooks, and messaging are refined in real time based on performance data. Top-performing concepts are scaled across the creator fleet to maximize reach and consistency.
03 PERFORMANCE MONITORING AND OPTIMIZATION
THE MATH
WHAT CANVAS UGC PRODUCES
creators posts/day platforms days owned posts
15 × 2 × 3 × 90 = 8,100
That's in a single quarter. A full year produces 30,000+ owned video assets — all on brand-owned accounts, across three platforms, permanently.
days
THE MATH
WHAT CANVAS UGC PRODUCES
15 × 2 × 3 × 90 = 8,100
creators posts/day platforms days owned posts
That's in a single quarter. A full year produces 30,000+ owned video assets — all on brand-owned accounts, across three platforms, permanently.
THE MATH
WHAT CANVAS UGC PRODUCES
creators posts/day platforms days owned posts
That's in a single quarter. A full year produces 30,000+ owned video assets — all on brand-owned accounts, across three platforms, permanently.
8,100
owned posts
15 × 2 × 3 × 90 =
creators posts platforms days
CANVAS VS TRADITIONAL UGC
THE DIFFERENCE
TRADITIONAL UGC
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A few pieces of content, per campaign
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Posted on the creator's page with limited audience
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Boosted as paid media but marked "sponsored ad"
-
Reach stops when the budget stops
THE DIFFERENCE
CANVAS UGC
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Mass volume of 1–2 posts per creator, per day, cross-posted across platforms
-
A fleet of creators on fresh, brand-owned accounts
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Native to the FYP
-
Views continue to compound after posting
CANVAS VS TRADITIONAL UGC
THE DIFFERENCE
TRADITIONAL UGC
-
A few pieces of content, per campaign
-
Posted on the creator's page with limited audience
-
Boosted as paid media but marked "sponsored ad"
-
Reach stops when the budget stops
THE DIFFERENCE
CANVAS UGC
-
Mass volume of 1–2 posts per creator, per day, cross-posted across platforms
-
A fleet of creators on fresh, brand-owned accounts
-
Native to the FYP
-
Views continue to compound after posting
Solae Studio is built on a simple belief — great content doesn't happen by accident. Instead of producing one-off content batches that go nowhere, we build Canvas UGC systems that earn attention and grow into permanent owned brand assets. We don't place creators and disappear. We direct creative outcomes from start to finish.
CANVAS UGC VS. TRADITIONAL UGC
Every creator we deploy is either experienced and vetted, or trained through Solae Academy — our in-house creator training program. We stay closely involved throughout every campaign, providing ongoing direction, performance feedback, and creative refinement to ensure consistency, quality, and results for every brand we work with.
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HOW WE DRIVE RESULTS WITH UGC
Micro-influencing UGC builds trust because it feels real. Content created by everyday creators blends naturally into social feeds, earning attention and credibility in a way traditional ads can’t. That’s why organic-first, creator-led content consistently outperforms polished campaigns.
At Relia Creative, we help brands harness this advantage through trained creators and a performance-driven approach. Our services range from premium UGC growth retainers built for paid conversion, to flexible month-to-month creator partnerships, to weekly creative consulting for in-house teams. Every engagement is designed around discovery, refinement, and continuous improvement.
What brands gain is more than content. They gain creative that resonates, messaging that converts, and a repeatable system that reduces guesswork, avoids fatigue, and turns organic performance into scalable growth.
THE LANDSCAPE HAS CHANGED
WHY NOW
AD COSTS ARE RISING
Digital ad prices have increased over 20% year over year. Brands are spending more to reach the same audiences — and getting diminishing returns as ad fatigue sets in across every major platform.
AUDIENCES TUNE OUT ADS
Ad recall is at an all-time low. Consumers are skeptical, scroll past polished creative, and actively avoid content that looks like a promotion. What earns attention now feels real.
ORGANIC REACH IS SHRINKING
Algorithm changes have reduced organic reach for branded content across TikTok, Instagram, and YouTube. The content that still breaks through is native, creator-led, and indistinguishable from organic posts.
PAID SPEND STOPS. OWNED ASSETS DON'T.
Every dollar spent on paid ads disappears when the budget does. Canvas UGC builds something different — a permanent, compounding library of owned content that grows in value over time.
THE LANDSCAPE HAS CHANGED
WHY NOW
AD COSTS ARE RISING
Digital ad prices have increased over 20% year over year. Brands are spending more to reach the same audiences — and getting diminishing returns as ad fatigue sets in across every major platform.
AUDIENCES TUNE OUT ADS
Ad recall is at an all-time low. Consumers are skeptical, scroll past polished creative, and actively avoid content that looks like a promotion. What earns attention now feels real.
ORGANIC REACH IS SHRINKING
Algorithm changes have reduced organic reach for branded content across TikTok, Instagram, and YouTube. The content that still breaks through is native, creator-led, and indistinguishable from organic posts.
PAID SPEND STOPS.
OWNED ASSETS DON'T.
Every dollar spent on paid ads disappears when the budget does. Canvas UGC builds something different — a permanent, compounding library of owned content that grows in value over time.
OUR CORE SERVICES
PREMIUM GROWTH RETAINER
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12 trained creators posting daily
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Weekly creative strategy calls
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Organic content discovery
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Paid translation reshoots for conversion
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A/B testing of hooks and CTAs
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Performance optimization to scale winners
MONTHLY PARTNERSHIP CAMPAIGNS
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4–6 trained creators posting daily
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Weekly strategy and consulting calls
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Ongoing creative direction to ensure quality and consistency
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Flexible month-to-month execution
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